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STRATEGIC MANAGEMENT: Theory and Practice, Sixth Editions
John A. Parnell
Online Video Labs with Student Worksheets & Mini Lecture Series created by John Parnell
CHAPTER EIGHT - Functional Strategies
►Five Low Cost Marketing Strategies for Small Businesses
►Production Strategies at Ford and AvtoVAZ: How to make a Ford Fiesta - in 86 seconds! (Video #1) and Touring AvtoVAZ, the largest Russian car manufacturer (Video #2)
►How Beyond Meat is Taking Over the Beef Industry
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