top of page
STRATEGIC MANAGEMENT ESSENTIALS: Concepts and Cases
Stevens/Silver/Bressler
Stevens_CoreBook_frontCover.jpg

Robert E. Stevens, PhD

Southeastern Oklahoma State University

Lawrence S. Silver, DBA

Southeastern Oklahoma State University

Martin S. Bressler, EdD

Southeastern Oklahoma State University

Pages: 318 Pages

Copyright Year: © 2020

Status: Available

Formats & Ordering ISBNs:

 

Paperback (Four-Color): 978-1-950377-03-9

Paperback (B/W): 978-1-950377-04-6

Loose-Leaf (B/W): 978-1-950377-07-7
Online eTexbook: 978-1-950377-06-0

For Student (Value Series):

Printed Text

(Paperback &

Loose-Leaf )

Quizlet Study Set

eTextbook

(Online-All Devices)

Printable Lecture Guide

STRATEGIC MANAGEMENT ESSENTIALS: Concepts and Cases offers a concise and focused approach to the strategic management process, making it more accessible and manageable for students. The text covers all the key aspects of strategic management, from the development of vision and mission to strategy selection, implementation, evaluation, and control. It also includes important topics such as ethical decision-making and corporate social responsibility, ensuring that students are prepared to think critically about the role of business in society.

The carefully selected cases are designed to engage students in active learning and provide opportunities for individual or team analysis. With a reduced amount of content, the text allows for more time to be spent on case analysis, discussion boards, and other assignments that promote critical thinking and problem-solving skills. The book is suitable for undergraduate and graduate courses and can be used as a primary or supplementary text.

 
An accessible and relevant text that offers a unique narrative. A natural and relaxed writing style promotes a sense of a conversation between the authors and students.
 
Comprehensive coverage of current topics and scholarly research. The text reflects recent research, theories, and scholarship from across the discipline.​​

Extensive use of real-world examples. Each chapter contains a wide variety of real-world examples that illustrate text concepts and demonstrate the connection between theory and practice. 

Concise coverage of important topics. Chapters include concise coverage of key steps in the strategic management process including strategic planning, implementation, and control. The shorter length of the text is only 7 chapters.
 
Integration of functional plans with the strategic plan. A chapter is devoted to how the functional plans in operations, marketing, finance, human resources, and information system interface with the strategic plan.
 
Classroom-tested cases. The 18 longer cases cover a variety of companies and situations from start-up decisions to expansion decisions.
 
Coverage of ethics and social responsibility. The importance of management ethics and social responsibility is covered as a backdrop to the strategic management process.
 
Student-friendly pedagogy and features. Chapter outlines, learning objectives, on-page key term definitions, chapter summaries, discussion questions, application exercises, and a list of key terms.
 
Complete Instructor's Support Package. Instructor's Resource Manual, Test Item File, and PowerPoint Lecture Slides.

For Instructors:

Instructor's Manual

Test Item

File

PowerPoint Lecture Slides

100% of Our Development, Production, and Manufacturing are done here in the U.S.A.​
bottom of page